The Nonprofit That Raised $1.2M With a $3,800 Website
How a Denver nonprofit went from $80K to $1.2M in one year with a new website. The secret? They stopped asking for money and started telling compelling stories.
The Nonprofit That Raised $1.2M With a $3,800 Website
It’s a story we hear all the time. A passionate team, a noble cause, and a website that looks like it was designed by a well-meaning intern during a long weekend in 2016. For Hope Forward, a small Denver nonprofit dedicated to helping homeless youth, this wasn’t just a story; it was their reality. Their digital presence was, to put it mildly, not doing their incredible work justice. And it was costing them. Big time. Their annual gala, the fundraising highlight of their year, was pulling in about $80,000. Respectable, for sure. But they knew they could do more. They felt it in their bones. The problem wasn’t the mission; the problem was the message. Or rather, the way they were telling it. Or… not telling it. Their website was a digi